AWARDS丨Tongxiang CR Land MixC Shopping Mall

Wins Gold Award at TITAN Awards 2025

桐乡万象汇坐落于浙江桐乡主城区，是万象汇产品首入嘉兴的标杆性商业，旨在推动区域经济跃升，成为桐乡老城复兴的崭新地标。桐乡万象汇景观灵感借“百鸟朝凤”的皮影戏幕展开。我们以当代的景观设计手法，将“凤”的形意演绎为一幕幕节点场景。设计结合景观概念的形意叙事，从“定制个性”和“定义体验”两大维度着手，基于商业逻辑对体验节点进行针对性的设计。

Mixc Mall is located in the urban center of Tongxiang. The historic Fengming Park is directly adjacent on the west, with CR Land’s landmark business center on the east. The project aims to showcase the new urban image for Tongxiang.The project is a symbolic benchmark commercial project that signifies growing economic prosperity in the Jiaxing region, reshaping new urban identity and rejuvenating the old city. Combined with our conceptual narrative for the landscape, our design strategy focuses on “Insertion of Personality” and “Differentiation of Spatial Qualities” as responding solutions to project challenges.